Why not automate as much of your blog post promotion as you can?
Isn’t it frustrating when you’ve built some great content, yet no one is coming around to view it? Many times this is because we’ve conveniently left out the marketing piece of the puzzle when it comes to our content, and are somehow expecting the content gods to look favorably upon our musings.
Doesn’t work that way!
However there’s hope. You can set up several semi-automated systems to help you get your work seen in the marketplace quickly. Let’s take a look at some of the ways this can happen.
5 Easy ways you can automate a portion of your blog promotion
Employ Buffer for social media – Buffer can be quite useful when you want to post to your Facebook, LinkedIn, Twitter and Google+ pages. There are also a ton of other features that help you see how this is working, and is super easy to set up.
Get your blog posts syndicated – There are oodles of places for you to syndicate your best content to have it seen by huge audiences across the Web. Sites like AllTop, Storify, Technorati and BlogEngage are a few of the best, but there are literally dozens. You can realize a ton of visitors from this.
Setup an IFTTT recipe on Reddit – Using an IFTTT recipe (short for “If This Then That”) you can automate your blog posts to show up on the largest traffic site among the social bookmarking crowd.
Look into Snap – Snap (stands for Social Network Auto Poster) is a free WordPress plugin that allows you to share your blog posts in an automated fashion to some of the social networks that are notoriously hard to setup automation, like StumbleUpon.
Use the Facebook Sponsored Stories ads – While this is not a free method, the amount of eyeballs this can bring to the table may well make it worth it. Using the Facebook Power Editor will also make it show up for only those targeted audiences you’ve found.
Taking advantage of these methods will get your blog post content off to a rip-roaring start, and possibly help them to find viral legs of their own. Start a campaign like this with your very next post.