Affordable Content And Shoestring Marketing Result in Success
Create Shareable Content
The process of gaining huge returns on affordable content is to really make it go viral. This is obviously easier in theory, but it is certainly not impossible. You initially must make your content shareable. Once again, easier said than done, but it becomes much easier when adopting the recipe for viral content.
Think Outside of Facebook
Dropping a couple of ad dollars on Facebook will definitely help turn your site content viral. It’s also wise to utilize Twitter which can in many cases return precisely the same result for free. It starts off with seeking out trusted voices in your industry and following them on Twitter.
Observe to determine which individuals take the time to retweet and respond to tweets. These are the influencers you need to target. Tag these people when sharing your concentrated content and hope they will think it is good enough to share. It will always be smart to test run a piece of content on Facebook to check shareability before trying it out on influencers.
Think Beyond the Social Media Box Altogether
Although Facebook and Twitter are clearly powerful applications,it is important to break away from these limitations. Sites like Reddit and StumbleUpon can drive equally as much, if not more, traffic than typical social media giants. StumbleUpon, for example, recently made up over half the internet’s referral traffic.
By simply using social media and producing great content, you can make the littlest marketing budget do wonders. We should never accept the fallacy that inexpensive somehow is equal to cheap.